Connecting the dots
Social media and digital marketing news from your Gem team
Explore practical tips, intriguing stories, and community news from our network. Whether you're a marketer, influencer, or entrepreneur, our blog offers valuable resources to enhance your online presence. Stay informed about industry developments and connect with like-minded individuals in the social media sphere.
Join us to access invaluable insights and resources tailored to navigate the digital landscape effectively. Welcome to Gem Socials' Blog, your trusted source for all things social media.
How to quickly create your own ‘socials-worthy’ content for your business
We’ve popped together this handy guide if you need to quickly create some socials-worthy content for your business. A few simple guidelines to make sure that your DIY images don’t look out of place on your grid when combined with your professional ones! Read more for the full details…
What is UTM Tracking and How Can I Use it to see if my social media is working?
UTMs are a powerful tool in your social media analytics tool belt when used correctly. UTM codes can help you determine top-performing content according to your digital marketing goals.
UTM tracking helps you track the performance of your campaign or web page
How to Use Instagram Reels for your Small Businesses in 2021
Use a hook and encourage people to listen, laugh and lean-in. Give them a reason to keep watching your Reel, and do this in the first few seconds. Pose a question and include text over the top, to catch the attention of silent watchers (who have their volume turned down). Here is a link to some of my favourite Reels that have been created in-house, by the business owner herself!
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